Beautify is our app, so weigh our take accordingly. Every competitor fact below comes from that app’s own App Store listing or website, checked in October 2026, and nothing here comes from hands-on testing. Glam Up is the app most similar to Beautify in this space, so this page starts with a fair description of what Glam Up offers, then covers the apps that overlap with it most.
What is Glam Up and what does it do?
Glam Up - Perfect Your Look is a glow-up app from Glam Up AI, Inc. that calls itself “your personal AI beauty consultant”. Its App Store listing describes:
- a “glow up guide to see your glow-up potential, and a guide to achieve it”
- a “Color Analysis scan” to find your color season
- facial analysis that finds your “face shape, eye shape, skin tone, and all your facial features”
- celebrity lookalikes
- “step-by-step makeup routines, and product recommendations”
Its website adds a preview of how you would look glowed up in a chosen aesthetic. Glam Up runs on iPhone, iPad and Android, and holds a 4.5 rating from 33,000+ US ratings (October 2026). Its App Store record shows the last update as October 31, 2024 (version 3.2.0).
Is Glam Up free?
Glam Up is free to download, and its listing notes that analysis requires a subscription. The in-app purchases are several tiers named Glam Up Pro, Pro+ and Premium+.
Why look for a Glam Up alternative?
People usually look for an alternative because they want a feature Glam Up does not list. The common reasons are numeric scores, skin type, an AI chat for follow-up questions, a different take on makeup (try-on rather than routines), or simply a second opinion from another app.
How do the Glam Up alternatives compare?
Beautify and Sister Glow Up overlap most with Glam Up, while the others each cover one part of it.
| App | Best for | Platforms | Scores out of 100? | Face shape | Makeup help | Pricing model |
|---|---|---|---|---|---|---|
| Glam Up (for reference) | Color season and makeup routines | iPhone, iPad, Android | Not stated | Yes | Yes (step-by-step routines) | Free download; analysis needs a subscription |
| Beautify - Glow Up | Scores plus face shape, eye shape and skin type | iPhone | Yes (eight scores) | Yes | Yes (ten step-by-step tutorials) | Free download; results need a weekly subscription |
| Sister Glow Up | Color analysis with progress charts | iPhone | Not stated (lists “a beauty score”) | Yes | Partial (makeup style by face shape) | Free download; weekly, monthly or annual subscription |
| GlowUp - Makeup & Beauty | Previewing a makeup look | iPhone, iPad | Not stated | Not stated | Yes (try-on plus routine) | Free download; subscription |
| Glow - AI Beauty Coach | Skin routines with a coach chat | iPhone, iPad | Not stated | Not stated | Partial (routines and hacks) | Free download; analysis needs a subscription |
| Hiface | Face shape and style matching | iPhone, Android | Not stated | Yes | Yes (virtual try-on) | Free download; subscription plus extra analysis credits |
| YouCam Makeup | Live virtual try-on | iPhone, iPad, Android | Not stated | Yes (per its own blog) | Yes (virtual try-on) | Free download; monthly or yearly subscription, some features use credits |
1. Beautify - Glow Up: best if you also want scores and skin type
Beautify covers the same face shape and eye shape ground as Glam Up and adds eight scores out of 100 and your skin type from the same scan. Your Ratings shows Overall, Potential, Skin Quality, Facial Symmetry, Eyes, Nose, Lips and Cheekbones. Your Characteristics names your face shape, eye shape and skin type, each with makeup tips, hairstyles or routines. The Glow Up Guide gives step-by-step sections for skincare, hair, fitness, sleep and nutrition.
Premium also includes ten step-by-step makeup tutorials and an AI beauty advisor for makeup, skincare and product questions.
- Platforms: iPhone only, English only.
- Pricing model: free to download; results need Beautify Premium, a weekly subscription with one scan per week. Extra scans are a one-off Superboost purchase.
- Limitation: Beautify does not show you an edited “glowed up” photo of yourself or do virtual makeup try-on. It gives scores and suggestions instead.
2. Sister Glow Up: best for color analysis
Sister Glow Up is the closest match to Glam Up on color analysis. Its listing names color analysis “to find your color season for makeup & clothes”, face shape analysis, a celebrity look-alike, a “type of pretty” analysis, age and body shape analysis, a beauty score, daily routines with reminders, and charts to track progress.
- Platforms: iPhone only; its website links only to the App Store.
- Pricing model: free to download, with weekly, monthly and annual subscriptions.
- Note: the listing shows an 18+ age rating.
3. GlowUp - Makeup & Beauty: best for seeing a look before you try it
GlowUp - Makeup & Beauty (by ZipoApps) takes a no-makeup selfie and says it will “apply that makeup style to your face”, then gives a “step-by-step makeup routine with the exact products”. It also lists skin-tone-based product recommendations and trending looks. It does not describe face shape detection.
- Platforms: iPhone and iPad.
- Pricing model: free to download, with subscription in-app purchases.
4. Glow - AI Beauty Coach: best for skin routines with a chat
Glow describes a face scan “for AI analysis”, personalized product recommendations, “beauty routines and hacks” and a “24/7 AI beauty coach chat”. It focuses on skin rather than face shape or color season.
- Platforms: iPhone and iPad (we could not confirm an Android version from its own material).
- Pricing model: free to download; analysis requires a subscription.
5. Hiface: best for matching styles to your face shape
Hiface - Face Shape Finder says it will “find your face shape” and suggest “hairstyles, beards, glasses, or makeup” to match. It also lists virtual hairstyle and makeup try-on, an “Ask Style AI” chat and a celebrity look-alike.
- Platforms: iPhone and Android.
- Pricing model: free to download, with subscriptions and an “Extra Analysis Credit” purchase.
6. YouCam Makeup: best for live virtual try-on
YouCam Makeup: Face Editor is a broad editing and try-on app. Its listing describes “Live Makeup Virtual Try On”, “hundreds of looks”, 250+ preset hairstyles to try on, and a chat-based beauty and editing assistant that needs a subscription. It is a photo editor first, not a face analysis app.
- Platforms: iPhone, iPad and Android.
- Pricing model: free to download, with monthly or yearly Premium plans; some AI features use credits.
What should you check before switching from Glam Up?
Decide which Glam Up feature you use most, then pick the app that covers it. If it is color season, look at Sister Glow Up. If it is face shape plus a plan, look at Beautify. If it is makeup routines, compare GlowUp - Makeup & Beauty and YouCam Makeup. Whichever you choose, read the listing’s pricing note and privacy policy before uploading a selfie.
Bottom line: what is the best alternative to Glam Up?
Beautify is the closest alternative if you want face shape and eye shape plus scores, skin type, tutorials and an AI advisor in one iPhone app. Sister Glow Up is closest for color analysis, and GlowUp - Makeup & Beauty is the pick for previewing looks. For more options, see our list of the best glow up apps.