AI beauty analysis for iPhone
Your glow up starts with a selfie
Beautify is an iPhone app that analyzes your selfie and gives you eight beauty scores out of 100, your face shape, eye shape and skin type, and a glow-up guide to go with them.
How it works
One selfie, three pages of you
No long consultations, no expensive tools. A selfie is all Beautify needs.
- 1
Take a selfie
Snap one or upload from your camera roll. Face the camera, hair back, good light. That is all it needs.
- 2
Get your results
Eight scores out of 100, plus your face shape, eye shape and skin type, each with tips that suit you.
- 3
Start your glow up
Follow your Glow Up Guide, try a step-by-step makeup look and ask the AI beauty assistant anything.
Your ratings
Eight scores. One selfie.
Overall, potential, skin quality, facial symmetry, eyes, nose, lips and cheekbones, each out of 100 with a color bar, so your standout features are obvious at a glance. Share them with friends in a tap.
How the beauty scores workYour characteristics
Know your face shape
Beautify names your face shape, eye shape and skin type, then opens each one up: the haircuts and contour that suit your face shape, the eyeliner that suits your eyes, and a morning and evening routine for your skin.
Explore face shapes
Glow Up Guide
A glow-up guide you’ll actually follow
Skincare, hairstyle, fitness, sleep and nutrition, each broken into six simple steps. No crash diets, no 10-step routines. Just the habits that make the biggest difference, in an order you can start today.
See the glow-up guide
AI beauty assistant
A beauty expert in your pocket
Ask anything about makeup, skincare or products and get a clear, step-by-step answer in seconds: the routine for your skin type, where blush goes on your face shape, how to make foundation last.
Meet the AI beauty assistantWhat's the best skincare routine for combination skin?
For combination skin, I recommend:
- Gentle cleanser
- Alcohol-free toner
- Lightweight moisturizer
- SPF during the day
- Personal Advice
- Skincare Help
- Makeup Tips
- Product Picks
Face shape guide
What is your face shape?
Every shape has haircuts, contour and frames that show it off. Find yours, then see what suits it.
Makeup tutorials
Ten looks, step by step
From clean girl to full glam, every look in the app is five clear steps with tips. Here they are on the web, too.
Skin type
A routine for your skin
Oily, dry, normal or combination: each comes with a morning and evening routine, the ingredients worth knowing and makeup tips that last.
Find your skin type4.4
1,100+ ratings on the US App Store, October 2026
- Beauty scores
- 8
- Face shapes
- 5
- Makeup looks
- 10
Questions
Good questions
What is Beautify?
Beautify is an iPhone app that analyzes a selfie and gives you eight beauty scores out of 100, your face shape, eye shape and skin type, a glow-up guide, step-by-step makeup tutorials and an AI beauty assistant.
Is Beautify free?
Beautify is free to download and the scan is free to take. Seeing your results, the glow-up guide, the tutorials and the AI beauty assistant need Beautify Premium, a weekly subscription.
What scores does Beautify give?
Eight scores out of 100: overall, potential, skin quality, facial symmetry, eyes, nose, lips and cheekbones.
Is there an Android version?
Not yet. Beautify is available for iPhone on the App Store and needs iOS 13 or later.
Is Beautify medical advice?
No. Beautify gives beauty and lifestyle suggestions. For skin concerns or anything health-related, talk to a dermatologist or doctor.
Ready for your glow up?
One selfie. Your scores, your face shape and your glow-up guide, on iPhone.
4.4 ★ from 1,100+ ratings on the App Store